Why Shoot Fashion

Tokyo Fashion Week

It’s a question I ask myself at least once a week.  It’s my sanity self-check to make sure that I’m staying true to my vision and haven’t fallen into some abyss.  It’s a question that often comes up in interviews and generally speaking it’s one of those things I simply like to be able to answer quickly and without too much fuss.  For the most part my answer is consistent, give or take a few variables.  However, since it’s something I’m forced to think about on a weekly basis I began to wonder if my peers face the same question.

In an industry that is so difficult to break into and with other types of photography being so much more marketable, why shoot fashion photography?